Services & Pricing
No retainer menus. No a-la-carte confusion. You're either in the Growth tier or the Scale tier — based on where you are, not what you can afford to pay.
90-day pilot → 6-month contract. One channel, fully owned.
6-month minimum. Two channels, full funnel audit, executive reporting.
What You're Actually Replacing
Building this in-house means hiring a team, managing competing priorities, surviving a 4-month ramp, and hoping they focus on what actually moves revenue. Here's what you're replacing — and what it would cost you to do it yourself.
One Growth-tier slot open now. Apply, we'll talk through whether it makes sense, and if it does — we're live in under two weeks.
The $1,500 Funnel Audit maps your entire funnel, finds the leak, and tells you exactly where to put the next dollar — before you commit to a retainer.
Qualification
The fastest way to kill a growth engagement is misalignment on what you bring to the table. These aren’t aspirational requirements — they’re the minimum conditions that let us move fast and deliver results. If you can’t check these boxes today, start with the Funnel Audit.
The $1,500 Funnel Audit doesn’t require all of this to be in place. It’s specifically designed to identify what’s missing, what’s fixable, and whether a retainer makes sense at all. It’s where most clients start.
I only take clients I believe I can win with. If you apply and the fundamentals aren't there — wrong stage, channel not ready, data too thin — I won't take the engagement. I'll tell you what needs to be true first. The Funnel Audit exists specifically for that situation.
Deep-dives on fractional leadership, agency alternatives, marketing metrics, and channel strategy — useful before or after you talk to us.
Fractional CMO
Consultant & agency alternatives
Metrics & diagnostics
FAQ
Most engagements begin within 7–10 days of signed agreement. The first week is diagnostic — the operator reads your CRM, ad accounts, attribution dashboards, and produces a written “what’s broken” assessment by end of week one. The first experiment is live in week two.
The 90-day window exists to prove the operator can produce measurable change on your funnel. Most engagements continue past day 90 on a month-to-month basis at the same retainer rate. There’s no automatic renewal and no minimum past the initial 90. If the diagnosis-fix-measure cycle produces results, you keep going. If not, you stop.
Ad spend flows through your accounts, not gRO’s. The operator builds campaigns inside your Meta, LinkedIn, or Google Ads accounts; reviews spend allocation weekly; and reports performance against your CAC and CPL targets. There’s no markup on media spend and no agency commission — the operator’s retainer is the only fee.
The retainer covers strategy, execution, and weekly optimization across paid acquisition, positioning, lifecycle email, copy, and analytics. It does not cover: ad spend itself, third-party SaaS subscriptions (CRM, attribution tools, etc.), video/photo production budgets beyond standard ad creative, or specialist trades like enterprise sales motion design. Those are itemized separately when needed.